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HeBS awarded “Best in Class” Interactive media award for Outrigger Lodging’s Grafton on Sunset Hotel website
Best in Class Winner:
Previous Website Awards for Outrigger Lodging Services:
Max Starkov, Chief eBusiness Strategist of Hospitality eBusiness Strategies, notes that "this IMA Best in Class award in the Travel/Tourism category for the Grafton on Sunset website is the ultimate recognition of the fact that in this economy, going back to the basics is a sound strategy. Hotel websites designed according to industry best practices, complemented by ROI-centric Internet marketing campaigns, generate much needed revenues for our clients even in this economy. All of the websites we have launched for Outrigger Lodging Services have produced unprecedented ROIs for the hotels. The sites were also built with the latest technology available, allowing them the ability to evolve just as new media, Web 2.0, and new marketing trends evolve."
The Best in Class award is the highest honor bestowed by the Interactive Media Awards. It represents the very best in planning, execution and overall professionalism. In order to win this award level, a website has to successfully pass through IMA's comprehensive judging process, achieving very high marks in each of our judging criteria including design, content, feature functionality and usability. Winning the Best in Class award is an achievement only a fraction of sites in the IMA competition earn each year.
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