French Hotels Fail to Impress BRIC Tourists

Jun 15, 12 | 12:03 am

Tourists from the BRIC group of emerging economies — Brazil, Russia, India and China — are underwhelmed by the shopping and hotels in France, an economy ministry study said Tuesday. France is the world's top tourist destination, but only 50 percent of visitors from the BRIC nations said they were "very satisfied" with their visits — a figure that fell to just 39 percent for Chinese tourists and 43 percent for Indians, said the study, carried out with the French central bank.

The French tourism industry has "insufficiently adapted to the expectations of its clients", the study said.

Overall, 62 percent of tourists were "very satisfied" and most others "satisfied" with their stay in France.

But visitors from France's traditional tourist markets — Europe, Africa and North America — were notably more enthusiastic about their trips than those from other regions.

Just 48 percent of Asians said they were "very satisfied".

Hotels are a weak point, the study found.

Source: Agence France-Presse 2012. To read more about "French Hotels Fail to Impress BRIC Tourists".