China’s Largest Hotel Group Launches New Website

Aug 07, 06 | 7:57 am

Mr. Michael Meade , Senior Vice President Sales and Marketing for Jin Jiang International Hotel Management Company (Jin Jiang Hotels), has announced that the first phase of its new online distribution strategy, a new corporate website www.jinjianghotels.com has been launched. 

The site features more than 70 hotels and 24,000 rooms, across all star-rated categories throughout China and has online booking capability. 

Jin Jiang Hotels has signaled its intention to develop a greater share of the international market, by featuring for the first time, four languages: Chinese, English,  French and Japanese. 

“The site has combined the best of our rich Chinese heritage with contemporary themes under the destination direction of ‘China is our Home, we’re proud to share it with you’.” said Mr. Meade. 

Jin Jiang Hotels have also commenced the second phase of website development, and will be rolling out new individual hotel websites, built to brand standards from the fourth quarter of 2006.

About Jin Jiang Hotels

Jin Jiang Hotels is the largest hotel owner and operator in China and is ranked 22nd amongst the top 300 major hotel companies in the world and is the largest Asian-owned hotel company

Jin Jiang Hotels is a division of the Shanghai-based Jin Jiang International Group, a leader in tourism industry which also includes other operating divisions such as Travel, Transport, Logistics and other enterprises.

Including properties under development, Jin Jiang owns, manages and franchises more than 220 hotels and inns, with more than 46000 rooms in China