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Hotel News in Brief
Aug 01, 08 | 1:46 am
Hélène Darroze opened her eponymous restaurant ‘Hélène Darroze at the Connaught' on Monday 14th July, reinforcing this legendary Mayfair hotel's 110 year old legacy of fine dining. Hailed as one of France's most distinguished chefs, two-Michelin starred Hélène Darroze, owner of the widely praised ‘Hélène Darroze' restaurant on the Parisian Left Bank, has chosen a menu at The Connaught that reflects her signature style of cuisine. This includes a combination of traditional produce from her native Landes in South West France, coupled with some of the finest ingredients from the British Isles. As well as signature dishes such as Gillardeau oyster tartare with caviar d'Aquitaine jelly and le poulet jaune de chez Monsieur Duplantier, guests will discover le sole de Douvres, and with a nod to the local butchers on Carlos Place, le boeuf Aberdeen Angus De Chez Allen's of Mayfair.
Milestone Internet Marketing, Inc., (Santa Clara, CA) announced that it has won the IMA's Outstanding Achievement Awards for its design and optimization of the Ginn Reunion Resort's Blog. Out of hundreds of sites submitted for the IMA Awards this year, http://blog.reunionresort.com/ was judged as one of the best in the Blog and Hotel/Resorts categories by expert hospitality, travel, tourism, and media professionals. The judgment was based on the internet marketing strategies used to promote the blog as well as merit and success in achieving its objectives. The Interactive Media AwardsTM recognize the highest standards of excellence in website design and development and honor organizations for their outstanding achievement. Ginn Reunion Resort was looking for a way to engage their customer base through social media whilst increasing revenue. Milestone responded by developing a concept and creating a blog to promote the destination, and position the resort as an expert of the Orlando market. The resort partnered with local attractions, restaurants, and other demand drivers to provide useful articles and permit user-generated comments for others to read. This strategy is one of industry's first implementations and greatly enhances credibility, branding, and online revenue for the hotel. The blog's design projects upscale positioning of the resort. Several plug-ins for permalinks, SEO, title tags, ultimate tag warrior, etc. were activated to maximize the effectiveness of the blog.
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