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Newsletter - May 6, 2003
Hilton and
Marriott keen to takeover troubled Le Meridien
Sunday Times London - Hilton and Marriott, the
international hotel groups, are each said to have approached banks
controlling Le Meridien with proposals to take over the management of
their troubled rival.
The Sunday Times revealed last week that banks had taken control of Le
Meridien, and its equity shareholders had written off the value of their
stakes.
Hilton and Marriott would be keen to add the chain to their own portfolios
but a deal could prove too complicated to clinch because of the number of
banks involved. "Doing a deal would be like trying to grab a bar of
soap," said one banker.
Le Meridien is believed to be working with Talbot Hughes, a specialist
debt-restructuring firm and Deloitte & Touche. A crisis meeting on May
19 between the banks, which are collectively owed nearly Pounds 1billion,
and the Le Meridien board will help lenders to decide how to proceed. They
have the option of removing the existing management and bringing in a
fresh team or putting the company into administration.
Hilton already has a strong working relationship with Royal Bank of
Scotland, which also owns a number of Le Meridien properties. Marriott was
an underbidder in the original Le Meridien auction.
Many hotel companies have been hit by a sharp downturn in business
because of the war in Iraq. But those that have been exposed to the Sars
crisis in the Far East have suffered a double blow. Occupancy levels at
top Hong Kong hotels have fallen to single-digit levels.
Hoteliers that have suffered from falling revenues include Millennium
& Copthorne.
Last week Queens Moat Houses issued a bleak trading statement and some
analysts fear it will breach loan covenants. In many business hotels in
London and Paris occupancy fell to under 70% in March, but April's figures
will be worse.
Bullish
Whitbread to step up expansion
The
Independent -
Whitbread said yesterday it would step up the pace of rolling out
brands such as Travel Inn and David Lloyd Leisure as it unveiled a strong
rise in underlying profits.
The
leisure group rose above the current war-inspired gloom in the hotels
market to paint a buoyant picture of recent trading across most of its
businesses. Marriott, its four-star hotels group, was the one exception
with a 4 per cent decline in like-for-like sales in the past two months.
David
Thomas, the chief executive, said: "It hasn't been the best
environment to trade in, with the build up to war in Iraq, the war itself
and the occasional Sars [severe acute respiratory syndrome] threat thrown
in. [During the war] there was almost a cessation of business activity and
inbound US tourism – the only people flying West to East had uniforms
on."
Mr
Thomas said the group's improved performance during the two years since
selling off its brewing and pubs businesses had given it the confidence to
expand most of its brands by "50 per cent over the medium term".
He added: "There's a track record now, which is providing us with the
confidence to put our foot down on the accelerator to grow brands like
Brewsters, Travel Inn, Costa Coffee and David Lloyd Leisure even more
rapidly."
Asked
whether Whitbread was looking at the parcel of some 1,500 managed pubs put
up for sale by Scottish & Newcastle earlier this week, he said:
"Organic growth is the name of the name, if we can pick up assets at
the right price that drive shareholder value, then why not? The challenge
is for us to cherry pick at the right price but that's not something we
need to do."
Whitbread
plans to add up to 2,000 new rooms a year to Travel Inn, its budget hotel
chain; a 590-room outlet opened at London's Heathrow airport this week.
The chain was one of the group's star-performing brands last year, with
like-for-like sales rising 6 per cent.
In
the year to 1 March, Whitbread reported a 14 per cent rise in underlying
profits to £214m on sales that fell from £2bn to £1.79bn. Pre-tax
profits were £203m against £7m a year earlier (reflecting a hefty
write-down at its Pelican restaurant group).
The
group said it was close to exchanging contracts on 34 of the 51 Beefeater
sites it was seeking to sell. Mr Thomas said a new format for the tired
restaurant brand was "exceeding expectations" at six trial
sites. He plans to revamp the remaining 150-odd units over the next few
years – largely by changing the décor and improving the traditional
steak-based menu as well as the bar area. "It's [the décor] no
longer black, white and red, so people don't just think 'God, I was here
20 years ago'," Mr Thomas said.
Czech
Hoteliers swim upstream
The
Prague Tribune -
While the Czech Republic is struggling with a slump in foreign
visitors, accommodation capacities are still growing. There are still some
niches in the market, but in the tough fight for clients, hoteliers are
finding an improved promotional campaign is key.
AT THE END of January, the World Tourism Organization (WTO),
announced the results of the travel industry for 2002. Forecasts of a
crisis didn't materialize as the number of international border arrivals
recorded a growth of 3.1% compared with 2001, with central and eastern
Europe seeing an increase of 3.9%. However, this growth did not relate to
all regions, as Poland and the Czech Republic recorded a decline of over
5%. According to the Czech Travel & Tourism Center, 4.6 million
foreign tourists visited the Czech Republic last year, which is 400,000
less than in 2001. Another drop is expected for this year. There are
differing opinions as to why less tourists are coming to the Czech
Republic - some insist that it is a consequence of such global problems as
the economic recession and the political situation in the Middle East
(which is affecting all destinations, not only this country), while others
say that Prague, and thus the whole country, undervalued its promotion
abroad and lacks any coherent marketing strategy for the future.
Not resting on any laurels
After
the iron curtain fell, the Czech Republic became the gateway to an unknown
and mysterious eastern Europe, which was seen as a chance to taste
forbidden fruit without having to exert much effort. However, after 13
years this euphoria has faded away and it has become necessary to do
something to promote the country. "Prague has not done anything on a
regular basis to promote itself abroad. There is no strategy for how to
present the city," complains Martin Ykema, general director of
Novotel, part of the Accor Hotels chain. He adds that along with the
economic recession, last year's floods and the recent war, Prague's poor
accessibility can be seen as another detrimental factor. "Flying to
Prague is more expensive than to other destinations," Ykema points
out. Likewise, the basic highway network is not yet finished, and those
considering train travel are discouraged by the poor quality of the
railways
However, most hoteliers agree that Prague has huge potential. "Prague
is a well concealed secret; a fascinating city that is worth a visit. But
people have to learn about it," says René Beauchamp, general
director of the five-star Four Seasons hotel, which was hit heavily by
last year's floods, and which will open its doors again on 28 June after
extensive reconstruction. According to Josef Santin, general director of
the Diplomat hotel, it is necessary to penetrate the public conciousness.
"You
may have an excellent product, but if nobody knows about it then it means
nothing. Today there are many beautiful tourist destinations, yet people
choose places they have learned something about," says Santin.
Recently local hoteliers, together with the American Chamber of Commerce,
initiated a meeting with Prague's Lord Mayor Pavel Bém to propose the
preparation of a strategic plan to increase promotion of Prague abroad.
"We have to compete with other cities such as Budapest and Warsaw and
not with each other (hoteliers)," notes Ykema. However, some
hoteliers are skeptical about cooperation with City Hall. "I am not
convinced that the magistrate will really do anything. They know that they
need tourists, but for now we are only exchanging ideas. When talk swings
to money, things will change," Santin avers. His worries are probably
justified. Councillor Igor Němec, who is in charge of the travel
industry for City Hall, is of the opinion that Prague's presentation
abroad is sufficient.
"Prague
is the seventh most visited city in Europe. Vienna is in tenth
position," Němec points out. He notes that Prague is presented
mainly at travel industry trade fairs. "In the first three months of
this year, we went to trade fairs in Lyon and Bratislava, and we won first
prize for the most impressive exhibit at both of them," he boasts. He
was not informed about the hoteliers' meeting with Bém. Allegedly, Prague
is not planning any special action. "Prague's budget for the travel
industry is only 20 million crowns," he adds.
Changing strategies
In
the meantime, everyone must fend for themselves in order to compensate for
losses. At the present time, the average occupancy in hotels is around
50%, while the usual figure would be about 70%. "Some hotels started
slashing prices, but this is very unhealthy, and their behavior is often
close to unethical," says Ykema. After decreasing prices, it is very
hard to increase them, and such a situation hurts the whole market.
"Statistics prove that slashing prices has a negative influence on
new investors, for example," he adds. It is also a fact that such
hotels take guests away from others. "Hotels focused on tourists have
decreased their prices, and therefore we are losing customers because they
go for cheaper offers," complains Regina Sieberová, general director
of the Sieber Hotel, which focuses mainly on business clientele.
In
order to balance the given situation, Sieber Hotel turned its marketing
activities towards Czech companies with headquarters outside of Prague and
guests from Europe who don't have to travel too far.
Most hotels chose this path due to recent events that have discouraged
people from traveling overseas. For the Hilton hotel, whose priority is
usually North America, intensifying its marketing in European countries
was a must. Hotels oriented toward conference tourism or business
travelers have chosen a strategy of special offers. The Diplomat created
packages of conference services not only for foreign, but also domestic
companies. "It is a lot easier to differentiate the prices in this
area without creating a dangerous precedent by reducing them. We also
strengthened our sales team and tried to bring an offer that was precisely
targeted," Santin explains.
It is possible to attract local clients by offering additional services:
restaurants, fitness centers and other activities. Klaus Pilz, general
director of the Crowne Plaza hotel (formerly the International hotel) in
the Prague residential area of Podbaba, is planning to open a garden next
to the restaurant in which there will be a barbecue. "We also have a
playground for children, so people who don't want to cook at home and want
to spend a pleasant afternoon outside can come here on the weekends,"
says Pilz, adding that twice a month the hotel organizes classical music
concerts in its congress hall that are open to the public. The Four
Seasons' Beauchamp also assumes that his hotel's local advertisement will
mainly be focused on its Allegro restaurant, which was declared one of the
best in Prague a year ago.
Luxury attracts
Regardless
of the difficulties of the travel industry, last year the capacity of
hotels reached almost a half million beds and this year over 10,000 more
should be added, states the Czech Travel & Tourism Center in its
regular iNFO-bulletin. However, most of the newcomers are narrowly
specialized on a specific type of clientele. They include so-called design
and boutique hotels or small luxury hotels (see sidebar on page 42) that
are filling a niche in the market. Residences for mid- and long-term stays
are a very specific segment that is not yet saturated.
Early
this year, the local scene was enriched by Hotel Juliš, which focuses on
short- and mid-term stays. It is operated by the Swedish firm City
Apartments, which has its background in Scandinavian countries. "We
want to focus above all on corporate clients, but we have started with
traditional hotel guests prior to establishing a customer base,"
explains Jan Doškář, hotel manager. He points out that their
biggest advantage is locality and the prices for accomodation, which are
half the price of similar residential facilities. But those often offer
real apartments made up of several rooms, which is not the case with Hotel
Juliš.
In
the coming months, other newcomers will shuffle the deck with lodging
capacities - the luxury boutique hotel Aria (see sidebar on page 40), part
of the American network HK Hotels, will have 52 rooms and the five-star
Grand hotel Boscolo, part of Italian network Boscolo Hotels, will have 148
rooms and conference capacity for 400 people. They are both located in the
center of the city and will focus on more demanding clients. The Orco
Group is also stepping in with a luxurious project. In the spring of next
year, it intends to begin operations in a five-star residence named Pachtův
Palác, with the ambition to compete with the current number one, Four
Seasons.
Most
hoteliers claim this development helps to weed out the competition.
"There is still room for competition here, which will contribute to
the improvement of Prague's image abroad, and everyone will profit from
it," insists Beauchamp. He says that Prague was long known as a
destination for backpackers, but today it is necessary to promote the
possibilities for sophisticated dining and shopping. Santin has a similar
opinion: "These hotels will attract completely different people to
Prague, which is beneficial."
Kerzner
Announces First Quarter Results
Kerzner International Limited (NYSE:KZL - News) today
reported recurring net income for the first quarter of 2003 of $32.0
million as compared to $31.8 million for the same period last year. On
this basis, net income per share for the quarter was $1.12, in line with
the same period last year.
Butch Kerzner, President of the Company, commented, "I am very
pleased to report that the Company was able to maintain its recurring EPS.
Atlantis continued to outperform the industry despite a downturn in the
travel market that was exacerbated in the quarter by world events.
Paradise Island's gross revenues exceeded the same period last year. We
maintained revenue per available room ("RevPAR") at Atlantis
indicating that the property continues to demonstrate resilience against
the backdrop of a difficult travel market."
The Company recorded net income in the quarter of $39.1 million, compared
to net income of $29.6 million for the same period last year resulting in
net income per share of $1.36 compared to $1.04 for the same period last
year.
Paradise Island
The Company's Paradise Island operations achieved gross revenues of $144.6
million and EBITDA of $47.3 million in the quarter as compared to $143.8
million and $51.2 million, respectively, in the same period last year.
Results in the last two weeks of the quarter were affected by travel
concerns arising from the war in Iraq, as Atlantis's occupancy for the
month of March was 90% as compared to 93% in the same period last year.
Prior to the beginning of the war, Atlantis was on pace to achieve similar
occupancy levels to those achieved in the same period last year.
Despite the decrease in occupancy in the second half of March due to the
war, Atlantis's RevPAR at approximately $239 was similar to the same
period last year. Atlantis achieved an average occupancy of 83% at a $289
average daily room rate ("ADR"), which compares to an average
occupancy of 85% and ADR of $284 in 2002. Bookings trends have improved
over the last few weeks and Atlantis benefited from strong demand in April
as RevPAR for the month is expected to finish the month ahead of the same
period last year.
In the Atlantis Casino slot win for the quarter increased by 4%. Table
drop was 5% lower in the quarter than the same period last year as the
current quarter faced a difficult comparison due primarily to the shift in
the Easter holiday from March to April in 2003.
During the quarter, the Company recognized $2.8 million in income from the
final settlement of a business interruption claim relating to Hurricane
Michelle and also realized a gain of $2.5 million on the replacement of
damaged assets, representing the recovery of amounts in excess of the net
book value of assets damaged by the storm. These items are excluded from
recurring net income and EBITDA.
Connecticut
Mohegan Sun reported slot revenues for the quarter of $180.7 million, an
increase of 10% compared to the same period last year. Slot win per unit
per day was $324 for the quarter, a 10% increase compared to the same
period last year. In the quarter, Mohegan Sun continued to increase its
share of the Connecticut slots market from 46% in the same period last
year to over 49%.
Trading Cove Associates ("TCA"), an entity 50%-owned by the
Company, receives payments from the Mohegan Tribal Gaming Authority
("MTGA") of 5% of gross operating revenues of the expanded
Mohegan Sun operation. The Company recorded income from TCA of $8.1
million in the quarter, a 29% increase over the same period last year.
MTGA's gross operating revenues include the results of the Mohegan Sun
Hotel, which was opened in July 2002.
One&Only
The One&Only Ocean Club, the Company's luxury resort hotel on Paradise
Island, performed very strongly and we believe it continues to outperform
other luxury resorts in its category. RevPAR in the quarter was
approximately $683, an increase of 12% over the same period last year,
with an average occupancy of 78% and an ADR of $881.
Paul O'Neil, CEO of the Company's Paradise Island business commented,
"One&Only Ocean Club's performance is outstanding, particularly
in the current travel environment. The resort continues to gain
recognition, having recently been named the best luxury hotel in the
Atlantic/Caribbean region in the May/June issue of Departures magazine
published exclusively for American Express Platinum and Centurion
cardholders."
In the quarter, the Company earned fees of $2.8 million from its
non-Paradise Island luxury resort operations as compared to $2.2 million
in the same period last year. The Company's luxury resorts in Mauritius
and the Maldives performed well as all achieved increases in RevPAR over
the same period last year. The Company also benefited from the successful
reopening of the One&Only Le Touessrok in December 2002, which had
been closed for nearly all of 2002. The war in Iraq caused some slowdown
at our Mauritius resorts in the second half of March, but had a more
significant affect on the One&Only Royal Mirage Dubai.
The Company closed Palmilla, its 50% owned luxury resort in Los Cabos,
Mexico, at the end of the quarter in order to commence the previously
announced $75 million expansion project that will increase the room count
at the resort from 115 rooms to 174 rooms and will significantly upgrade
the amenities and public areas offered by the resort. The expansion is
expected to be completed by the end of this year and will be financed
through local project financing, which will be supported by a $38.0
million guarantee by the Company.
Casino License Acquisition in United Kingdom
In the quarter, the Company agreed to acquire for $2.0 million a gaming
license, inclusive of an undeveloped property located in the town centre
of Northampton, England. The transfer of the license is subject to the
approval by the British Gaming Board and the Northampton Gaming Licensing
Council. The Company is in the process of seeking these approvals and
intends to develop a new 30,000 square foot gaming facility.
Butch Kerzner commented, "We are very pleased to take this initial
step in Northampton, and we anticipate that this will be just the
beginning in establishing a significant business presence in the United
Kingdom as deregulation begins to be implemented. We are very excited
about the Northampton opportunity and look forward to working with the
Northampton Borough Council in establishing a great facility that will be
an asset to the town centre."
Kerzner Interactive
As previously announced, the Company discontinued the operations of its
online gaming subsidiary, Kerzner Interactive, during the quarter, which
resulted in the recognition of income from discontinued operations of $2.2
million. This amount includes $4.5 million of income from the termination
of the option agreement with Station Casinos, Inc., which was reduced by
net losses incurred while winding down the operations of this business,
including the write-down of net assets in the quarter.
Liquidity
At the end of the quarter, the Company held $46.3 million in cash and cash
equivalents, including $2.3 million in restricted cash. Total
interest-bearing debt at the end of the quarter was $447.6 million, which
was comprised primarily of $47.0 million drawn under the Company's $300
million Revolving Credit Facility and $400.0 million of 8 7/8% Senior
Subordinated Notes due 2011. In the quarter, the Company repaid total
interest bearing debt of $25.1 million, substantially all of which was
borrowed under the Revolving Credit Facility. Since the quarter end, a
further $15.0 million of the Revolving Credit Facility has been repaid.
Shareholders' equity as of March 31, 2003 was $772.5 million and the
Company had 28.1 million Ordinary Shares outstanding.
About the Company
Kerzner International Limited is a leading developer and operator of
premier casinos, resorts and luxury hotels. The Company's flagship
destination is Atlantis, a 2,317-room, ocean-themed resort located on
Paradise Island, The Bahamas. Atlantis is a unique destination casino
resort featuring three interconnected hotel towers built around a 7-acre
lagoon and a 34-acre marine environment that includes the world's largest
open-air marine habitat. The Company also developed and receives certain
income from Mohegan Sun in Uncasville, Connecticut. Following the
completion of a $1 billion expansion, the Native American-themed Mohegan
Sun has become one of the premier casino resort destinations in the United
States. In its luxury resort hotel business, the Company operates luxury
resorts primarily under the One&Only brand. The Company manages nine
resort hotels in The Bahamas, Mauritius, Dubai, the Maldives and Mexico
and has entered into an agreement to develop and manage a tenth property
in the Maldives. For more information concerning the Company and its
operating subsidiaries visit www.kerzner.com
World Travel
& Tourism Council (WTTC) Launches Security Action Plan
The World
Travel & Tourism Council (WTTC) today announced that it has developed
an Action Plan, together with leading security experts Objective Team, to
limit potential damage wrought by terrorism - and ultimately to defeat it.
At a Security Forum, hosted by WTTC Member organization Accor, at the
Sofitel St James in London, Jean-Claude Baumgarten, WTTC President said:
"The Action Plan will help Travel & Tourism in two main ways; it
contains initiatives to counter the threat of terrorism and its
implementation will put minds at ease. The resilience of the travelling
public should not be underestimated. Experience shows that once an
immediate threat has lifted, people's enthusiasm to travel rapidly
returns."
The Executive Summary outlines the key principles and recommendations set
out in the WTTC Security Action Plan, which is available on the WTTC web
site www.wttc.org. For a copy of the Executive Summary, please contact Ufi
Ibrahim*.
WTTC advocates a twin-track approach to the adoption and application of
this action plan:
Promoting, to all sectors of the Travel & Tourism industry and to
governments, a coherent strategy of high-level messages and associated
operating measures, designed to alleviate vulnerability.
Convincing the general public and industry employees of the reality that
Travel & Tourism must co-exist with the risk of terrorism - provided
that risk is mitigated.
The Plan stresses that there is no room for commercial rivalry. Security
is a strictly non-competitive issue and requires stakeholders to work
together, sharing crucial information freely with each other.
Four cornerstones of WTTC's Security Action Plan are:
Co-ordinate all policy, actions and communications. - This will help to
engender a spirit of co-operation, as well as integrating security into
all policy and operational areas. In addition, a new approach to Travel
Advisories must be developed as a matter of urgency. The present situation
in which 'blanket' threat levels are applied to whole regions of the globe
is not only harmful to the Travel & Tourism industry but also highly
counter-productive for the longer-term campaign to project a positive
image in affected areas - and may encourage terrorists to believe their
actions are having the impact they desire.
Secure operating environments - The Public Sector must be encouraged to
provide clear direction on the nature of a potential threat and the
security measures required to defeat it. Governments should also ensure
that comprehensive security plans are developed to help protect the public
and all industry employees. Security equipment and IT - such as that used
for biometric identification - must be deployed and used as part of an
integrated plan.
Deny terrorists freedom of action - Denying freedom of action to the
terrorist is closely linked with the process of addressing the underlying
grievances - or perceptions of grievance - within local communities.
Governments should attach long-term priority to tackling such issues where
Travel & Tourism is a factor.
Access and work with the best intelligence - The Travel & Tourism
industry must exploit to the full its in-built capacity for the collection
of 'human Intelligence'- information from staff and others on the ground.
Industry leaders, especially security managers, must establish close
consultative links with government agencies so relevant intelligence can
be disseminated in the timeliest manner possible.
Jean-Claude Baumgarten concluded: "The Travel & Tourism industry
is uniquely placed to help remove the causes of global terrorism as it is
one of the conduits by which prosperity can flow from wealthier to poorer
communities, helping to address the imbalance between the
"haves" and the "have nots". The more
misunderstanding, intolerance and disparity of income can be reduced, the
less rationale there will be for the terrorist."
The World Travel & Tourism Council is the forum for global business
leaders in Travel & Tourism comprising the presidents, chairs and CEOs
of 100 of the world's foremost companies. It is the only body representing
the private sector in all parts of the Travel & Tourism industry
worldwide.
Four Seasons Hotels
and Resorts to preview regional expansion at Arabian Travel Market
Mena Report -
Canada’s Four Seasons Hotels and Resorts will preview its plans
for a further four hotels in the Middle East during the forthcoming
Arabian Travel Market. The hotel group has, in less than three years,
opened four properties in the region.
The company’s first opening in the region was in May 2000 with the debut
of Four Seasons Hotel Cairo at The First Residence. Four Seasons Resort
Sharm El Sheikh opened next, in May 2002. With the December 2002 opening
of Four Seasons Hotel Amman, the company made its first move into the
Jordanian market. Four Seasons Hotel Riyadh, opened at the end of February
of this year, marking the company’s first Gulf property.
Four Seasons Hotels and Resorts, exhibiting at Arabian Travel Market in
the Global Village will be represented by a team of top level management
from throughout the Middle East region. — (menareport.com)
Le
Méridien throws weight behind destination marketing at Arabian Travel
Market
Region’s
major hospitality group to work hand-in-hand with tourism offices
Acting swiftly to counteract the downturn in global
travel, Le Meridien
in the
Middle East
and
West Asia
is focusing promotional budgets on a destination marketing strategy in full
support of the on-going efforts of commerce and tourism boards in its host
destinations, says Russel Sharpe, the luxury hotel group’s regional vice
president sales.
(Dubai,
May 2003): As
the countdown begins for the start of the region’s leading travel and
tourism exhibition, Arabian Travel Market – ATM (May 6-9 2003, Dubai),
luxury hotel group, Le Méridien
Hotels & Resorts, has
pledged a multi-prong support strategy of the show by confirming a solid
presence with at least eight destination pavilions.
To
date, 14 Le Méridien
hotels have pledged alliance
with the governments of
Cyprus
,
Dubai
,
Fujairah
,
Malaysia
,
France
,
London
,
Egypt
,
Saudi Arabia
,
India
,
Jordan
,
Mauritius
,
Seychelles
and
Thailand
among others at a time when world
travel has come under the hammer. This is particularly prevalent in the
resort and city hotels represented in the destinations under Le Méridien’s
ATM spotlight.
Russel
Sharpe, regional vice president, sales for Le Méridien
in the
Middle East
and
West Asia
confirmed the move, saying he
believes that destination marketing should be the backbone of any campaign
managed by the hospitality industry at this time. He said he has urged his
teams to show full support to the efforts of tourism offices and officials
at ATM.
“Le
Méridien’s
brand name is firmly cemented in the region where we operate more than 22
hotels and have been present for more than 15 years. This presence has been
endorsed by our annual role at ATM – this is our tenth year.
“However,
reality is that the industry has been hit by the current climate. Business
is down and we need to be nimble and creative in the implementation of
innovative business and leisure marketing strategies remembering that the
image management of
Arabia
, and other Le Méridien
world destinations, is
crucial.
“To
this end, we feel that our presence at this established exhibition is best
felt this year alongside our governments. We have pledged our marketing
funds in this direction, either by representation with tourism offices on
their destination stands, or by othe
r tactical means.”
Sharpe
confirmed that one such move is the hosting of a networking evening for the
visiting buyers : “Every year, ATM works hard to ensure that buyers from
international, regional and local markets attend ATM and for the tenth year
running, we will acknowledged appreciation of this effort by extending true
Arabian Hospitality at an evening gathering for the trade and media.”
The
Royal Party will be co-hosted by the group’s flagship beach property, Le
Royal Méridien
Beach Resort & Spa. More
than 350 trade and media visitors are expected to attend.
Also,
Le Méridien
has acted swiftly on
promotions but launching Le Méridien
Free Nights at its seven
properties in the
United Arab Emirates
and others in the region. (www.lemeridien.com)
Taiwan:
Hotel industry faces record low occupancy rates, seeks bailout
China Post
- In face of the SARS
epidemic, roughly 84 percent of the hotels in Taiwan reported lower than
30 percent occupancy rates, while 96 percent of hotels have seen loses,
accordingly to a survey.
The
survey, conducted by Pan Asia Human Resources Corp. and Legislator Chiu
Yung-jen, polled 2,452 hotels in Taiwan on their status quo against the
severe acute respiratory syndrome (SARS). Roughly 79 percent of hotels in
the survey viewed the impact of the SARS epidemic as very severe.
The
survey also showed that 79.01 percent of hotels regarded their business as
deteriorating after the quarantine measure imposed in the Ho Ping
Hospital.
The
occupancy rates in hotels have slumped. Roughly 44 percent of hotels have
seen their occupancy rates drop 50 to 60 percent. In total, 84.23 percent
of hotels reported lower-than-30-percent occupancy rates, indicating the
plight of the hotels on the island.
In
an attempt to stem loses, 46.77 percent of respondents indicated that they
have asked employees to take unpaid leave, 30.56 percent have encouraged
staff to take their annual leave during this period, 20.64 percent have
experienced salary cuts, and 7.71 percent have stopped offering salaries
and have promised to repay when the condition improves.
People
in the hotel industry are calling for government bailouts. 87.60 percent
of hotels regarded supports from the government as extremely insufficient.
Pan
Asia Human Resources, running a job-hunting site, www.9999.com.tw,
indicated that after the outbreak of the SARS epidemic, many travel
agencies have stopped hiring new employees. The job vacancies on the Pan
Asia web site have dropped from 1,978 prior to the outbreak to the current
492, marking a 75.13 percent decrease.
At the press conference, delegates from the
Ministry of Finance (MOF) indicated that the government has to wait until
the regulations governing the contingency measures of SARS come into
effect to provide tax-cuts to hotels on the island.
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