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Newsletter -August 2, 2002
 

Prime Hospitality Corp. Reports Second Quarter Results

/PRNewswire-FirstCall/ -- Prime Hospitality Corp. (NYSE:PDQ), a leading hotel owner, operator and franchisor, reported its results for the second quarter and six months ended June 30, 2002.

Net income before asset transactions and other charges for the second quarter was $6.1 million, or $.13 per share, compared to $11.7 million, or $.26 per share, for the second quarter of 2001.

Income before extraordinary items was $3.4 million, or $.07 per share, for the second quarter of 2002. Non-recurring items in the second quarter of 2002 were comprised primarily of a $4.5 million pre-tax litigation charge. For the second quarter of 2001, income before extraordinary items was $20.7 million, or $.45 per share. Non-recurring items in the second quarter of 2001 consisted primarily of the recognition of deferred gains on the termination of four leases.

For the second quarter of 2002, Prime also reported an extraordinary loss of $7.9 million, net of tax, related to the premium associated with the retirement of the Company's $200 million 9-3/4% Senior Subordinated Notes.

Our results continue to be affected by the softness in business transient demand, said A.F. Petrocelli, Chairman and CEO of Prime. Despite this difficult environment, our cost control programs were effective at both the property and corporate level.

During the quarter, we continued to grow our brand infrastructure. Our new rewards program has contributed a 50% increase in revenues from frequent guests over last year. We also began development of our own proprietary reservation system, which is scheduled to open in the fourth quarter of 2002. The new reservation center should enable us to improve service levels and provide us with enhanced customer data.

We have also made considerable improvements in our capital structure. In April, we refinanced our Senior Subordinated Notes with a new $200 million issue priced at 8-3/8%. In July, we closed on a new $125 million revolving credit facility, which will fund the redemption of our 9-1/4% First Mortgage Notes. These new issues will result in significant interest savings and provide us with the financial flexibility to grow our company.

For the six months ended June 30, 2002, net income before asset transactions and other charges was $6.5 million, or $.14 per share compared to $21.3 million, or $.46 per share, for the first half of 2001. Income before extraordinary items was $4.2 million, or $.09 per share, for the first six months of 2002.

Operating Results

For the quarter, total revenues decreased by $23.2 million to $111.0 million due to lower revenues at comparable hotels and the impact of asset divestitures. Revenue per available room (REVPAR) at Prime's comparable owned and leased hotels decreased by 10.5% as compared to the second quarter of 2001. The decrease was driven by both lower average daily rate (ADR) and occupancy. For the quarter, ADR decreased by 5.8% to $73.50 and occupancy decreased by 3.4 percentage points to 64.5%. Gross operating profit margins at comparable owned and leased hotels declined by 2.9 percentage points due to the lower revenues partially offset by the impact of cost containment programs.

Earnings before interest, taxes, depreciation and amortization (EBITDA) decreased by $9.3 million to $27.1 million in the second quarter of 2002. EBITDA margins declined by 2.7 percentage points primarily due to the lower gross profit margins at the owned and leased hotels.

Interest expense declined by 9.4%, or $800,000, to $7.6 million for the quarter ended June 30, 2002 primarily due to debt reductions and the refinancing of the Senior Subordinated Notes.

System-Wide Performance

For the quarter, Prime reported a 7.8% REVPAR decrease at its comparable AmeriSuites hotels, as occupancy decreased by 1.2 percentage points to 67.5% and ADR decreased by 6.2% to $75.01. The major markets affected were Atlanta, Chicago, Dallas and the Northeast.

For the quarter, Prime reported an 11.8% REVPAR decrease at its comparable Wellesley Inns & Suites hotels, as occupancy decreased by 6.2 percentage points to 58.5% and ADR decreased by 2.6% to $59.03. The decrease was principally attributable to weakness in demand in the Austin, Dallas, Phoenix and South Florida markets.

Prime's comparable non-proprietary brand hotels, which consist primarily of upscale full-service hotels in the Northeast, reported a 16.8% REVPAR decrease for the quarter as occupancy decreased by 7.5 percentage points to 70.1% and ADR decreased by 7.9% to $105.57. The non-proprietary brands were impacted by reductions in group business and softness in the greater New York City market.

Brand Development

As of June 30, 2002, Prime had 143 AmeriSuites and 74 Wellesley Inns & Suites hotels in operation. Prime intends to further expand its brands primarily through franchising.

During the quarter, two franchised AmeriSuites located in Atlanta, GA and Raleigh, NC opened. There are also currently five additional AmeriSuites hotels under construction, including one by Prime. In addition, Prime has a pipeline of another 59 executed franchise agreements for new AmeriSuites to be built.

Prime intends to grow its Wellesley Inns & Suites brand primarily through conversions from other brands. During the quarter, two franchised hotels in Dalton, GA and Vance, AL were converted to Wellesley Inns & Suites. Prime currently has one Wellesley Inn & Suites under conversion and a pipeline of another ten executed franchise agreements for additional hotels.

In September 2001, Prime implemented a new expanded rewards program designed to enhance its competitive position. Prime has doubled its membership since September 1 and now has almost 200,000 members. This has resulted in an increased revenue contribution from the rewards program with frequent guests accounting for approximately 12.5% of revenues at Prime's brands in the second quarter of 2002, up from 8% for the second quarter of 2001.

During the quarter, Prime began development of a proprietary reservation system for its AmeriSuites and Wellesley Inns & Suites hotels. These services are currently being provided by Pegasus, Inc. Prime anticipates completing development of the new system in the fourth quarter of 2002. Prime believes the new reservation system will provide it with improved service quality and response time, real time inventory synchronization between the reservation system and the hotels and enhanced customer data.

Financial Condition/Asset Sales

During the second quarter, Prime sold one Wellesley Inn for total proceeds of $4.4 million, retaining the franchise rights under a 20-year franchise agreement. For the six months ended June 30, 2002, Prime has generated approximately $20 million in proceeds from asset sales and has five additional hotels under contract for sale.

As of June 30, 2002, Prime had $320.2 million in debt and $37.0 million in cash and cash equivalents. Prime's debt to EBITDA ratio is 3.6 times, and its debt to book capitalization percentage is 31.2%.

In April 2002, Prime issued $200 million of 8-3/8% Senior Subordinated Notes due 2012. Prime utilized the proceeds to retire its $190 million of outstanding Senior Subordinated Notes due 2007. The refinancing will result in annual interest savings of approximately $2 million.

In July 2002, Prime entered into a new senior revolving credit facility with a syndicate of financial institutions. The credit facility consists of a four-year, $125 million revolving line of credit, which under certain circumstances may be increased by an aggregate principal amount not to exceed $125 million and is secured by the equity interests of certain of Prime's subsidiaries.

In connection with the execution of the credit agreement, Prime also notified the trustee that it is calling for redemption on August 21, 2002 of all of its outstanding 9-1/4% First Mortgage Notes. The redemption price shall be 103.083% of the principal amount of the 9-1/4% First Mortgage Notes, plus accrued and unpaid interest, to, but not including, the date of redemption. In July, Prime borrowed $95.0 million under the new credit facility at LIBOR +2.25% to fund the redemption of the 9-1/4% First Mortgage Notes.

Other

On June 28, 2002, the American Arbitration Association rendered a decision with respect to an action brought by Sholodge Inc. (Sholodge) against Prime seeking monetary damages in connection with the termination by Prime of its contract with Sholodge to use Sholodge's reservation system for Prime's AmeriSuites and Wellesley Inns and Suites hotels. The decision awarded Sholodge $8.9 million in damages. This judgment is not covered by insurance and exceeded Prime's litigation reserve by approximately $4.5 million. Accordingly, Prime recorded a charge of approximately $4.5 million against its pre-tax earnings for the second quarter of 2002. Prime is currently reviewing its options to appeal the decision.

2002 Outlook

Due to the slower than expected recovery in business travel, Prime's current estimate is that REVPAR for comparable owned and leased hotels will decrease by 4 - 5% for the full year 2002 resulting in EBITDA in the range of $90 million and earnings per share before asset transactions and other charges in the range of $.30. Quarterly estimates of earnings per share for the second half of 2002 are $.09 to $.11 for the third quarter and $.05 to $.07 for the fourth quarter. These estimates are based on REVPAR change assumptions of flat to slightly negative in the third quarter and high single digit increases in the fourth quarter.

The Company expects capital expenditures to be approximately $25 million in 2002 with the majority to be spent on maintenance capital and new technology. Based on the EBITDA estimates and after deducting interest, taxes and capital expenditures, the Company would expect to generate approximately $30 million in free cash flow in 2002 before asset sales and other non-recurring items. Prime intends to utilize its free cash flow to continue to improve its balance sheet and/or invest in its brands.

Prime Hospitality Corp., one of the nation's premiere lodging companies, owns, manages and franchises 238 hotels throughout the United States. The Company owns and operates two proprietary brands that compete in different segments: AmeriSuites(R) (all-suites) and Wellesley Inns & Suites(R) (limited-service). Also within its portfolio are owned and/or managed hotels operated under franchise agreements with national hotel chains including Hilton, Radisson, Sheraton, Holiday Inn and Ramada. Prime can be accessed over the internet at http://www.primehospitality.com/

Hong Kong June 2002 arrivals grow 6% - forecasts well on track

 

AsiaTravelTips.com   -  Latest figures released by the Hong Kong Tourism Board (HKTB) today (29 July) show that Hong Kong welcomed 1,174,202 visitors in June 2002. This represents an encouraging 6.0% year-on-year increase in what is always one of the quieter tourist months of the year.

 

For the first six months of 2002 to date, total arrivals have now grown by 12.8% to 7,503,103, which is well ahead of the HKTB's initial forecast of 7.9% growth for the year.

 

Announcing the latest figures, HKTB Executive Director Clara Chong said that if similar growth can be maintained in the second of 2002, arrivals for the full year should comfortably exceed 15 million. "Although we are still seeing economic and other concerns in a number of our major markets, the overall picture is quite encouraging," she observed. "We have seen positive growth in arrivals every month so far this year, and both the long-haul and short-haul markets are benefiting."

 

Once again, arrivals from Mainland China led the way in June, totalling 423,763, a 25.7% increase compared with the same month in 2001. For the first six months of this year, more than 2.88 million Mainland visitors have been welcomed, an increase of 43.2%.

 

There were also encouraging performances from Europe, Africa & the Middle East (+5.6%) and Australia, New Zealand & South Pacific (+3.2%). The Americas, on the other hand, recorded a minor decrease of 0.1% in June, despite arrivals from Canada growing by 6.8%. All three long-haul markets, however, are showing positive overall growth for the first half of the year.

 

In the short-haul markets, arrivals from South & Southeast Asia grew by 3.2%, with especially strong performances from the Philippines (+25.8%), Indonesia (+23.0%) and India (+22.1%), lured by the HSBC Mega Hong Kong Sale promotion and some attractive summer travel packages on offer. In contrast, residents of World Cup co-hosts Japan (-1.7%) and South Korea (-10.9%) preferred to stay at home during June and support their national teams, leading to a 3.8% fall in arrivals from North Asia. Taiwan, a difficult market all year with sentiment further dampened by the crash of a Hong Kong-bound China Airlines flight in May, saw arrivals fall 11.8%.

 

For the first six months of 2002, South & Southeast Asia is showing positive overall growth of +2.2%, while arrivals from North Asia (-1.7%) and Taiwan (-3.9%) are below those of the same period last year.

 

Ms Chong said that now the World Cup was over, a more consistent growth pattern was expected in the short-haul markets during the next two months. "Arrivals from Japan and South & Southeast Asia in the early part of July have looked especially encouraging," she noted. "We already know that a lot of visitors are coming either in special tour groups or as individuals to experience our Mega Hong Kong Sale shopping extravaganza, which has been very positively received by the travel trade and media across the region and still has the rest of July and August to run.

 

"Another positive development is the increase in air capacity between Taiwan and Hong Kong following the signing of a new air services agreement," Ms Chong added. "This, coupled with the introduction of the iPermit electronic visa system earlier this year, should make Hong Kong a more attractive long-weekend destination for Taiwan residents."

Same-Day Visitors

 

During June, 63.1% of all visitors stayed for one night or longer, compared with 63.3% in June 2001. The remaining 36.9% continued to other destinations on the same day. (Note: These figures only include travellers who passed through Hong Kong Immigration, not those who were solely transit passengers)

 

For the first six months of the year to date, 64.3% of all visitors have stayed for one night or longer, compared with 64.6% in the same period in 2001. Visitors most likely to stay on have been those from The Americas (81.5%), Australia, New Zealand & South Pacific (80.6%) and South & Southeast Asia (77.6%). In contrast, only 23.2% of visitors from Taiwan have stayed overnight, as a significant proportion are business people who continue by land to or from destinations in Southern China.

 

Hotel Occupancy

 

Average hotel room occupancy across all categories was 79% in June, compared with 77% in the same month in 2001.

For the first six months of the year to date, average occupancy now stands at 82%, compared with 78% in the first half of 2001. Hotels in the top tariff group have achieved 77% occupancy, while those at the next level (High Tariff B) rank highest with 85%. Hotels on Hong Kong Island beyond the main Central to Causeway Bay corridor are proving the most popular choice, achieving 87% occupancy for the first half of the year.

Palm Springs Market Overview

Written By:  Namit Malhotra     HVS International

Prior to the events of September 11th, the market was performing at levels on par with 2000; however, since September 11th the market occupancy declined somewhat.  While the market displayed weakness in comparison to other markets in California, it remained relatively healthy.  Specifically, occupancy in the area in 2001 finished at 59%, which is  approximately three percentage points below the 2000 levels.  The Palm Springs area has seen occupancy in the low-to mid-60% range in each year since 1996.  In the six years preceding 1996, the market occupancy was in the mid 50% range.  In terms of average room rate, the market has seen room rates increase in line with inflation since 1990, albeit the rate of growth was much higher in the later half of the decade.  It should be noted that supply increase in the market has been relatively moderate since 1990.  In the near future, new supply throughout the area is also expected to remain moderate due to a dearth of available financing and the difficult development environment.  In terms of average rate, the marketwide ADR for 2001 was roundly $123, slightly higher than the market's $121 average rate achieved in 2000. 

In the year-to-date period through May 2002, the marketwide occupancy experienced further erosion by  ending at 68.3%, compared to 71.4% occupancy achieved in the same period last year.  Furthermore, during the same period, marketwide average room rate was down 5.1%, or $139.71, as compared to 2001.  Although the year-to-date data reflects a strong decline in occupancy, the weekend demand has remained strong.  Since meeting and group demand is showing some signs of recovery, it is likely that occupancy has bottomed out.  However, some of this recovery in demand is anticipated to occur at lower room rates and, as such, the near- to mid-term average rates are expected to be depressed.  It is conceivable that given the market's high seasonality, any measurable growth in average rate would indicate a real recovery in market conditions.     

Palm Springs is a popular destination and known as the “golf and tennis capital of the world.” Coachella Valley, which includes the communities of Cathedral City, Desert Hot Springs, Indian Wells, Indio, La Quinta, Palm Desert, Palm Springs, and Rancho Mirage, are commonly referred to as the Palm Springs area.  The Coachella Valley is made up of over 120 hotels containing approximately 14,000 rooms, of which 15 properties are considered to be resort hotels. The market draws most of its demand from leisure and group meeting sources.

The Coachella Valley has a reputation as one of the premier resort destinations in the United States, with over 100 golf courses and 600 tennis courts.  The economy of the Coachella Valley depends heavily on vacationers and resort visitors. The health of the service industries is vital to the area's economy, which has witnessed relatively limited development in other economic sectors. Affluent leisure and transient residents, and the conducive atmosphere for corporate group meetings and conventions, have contributed to the growth of the resort- and tourism-related service industries in the area. A majority of these visitors come from Southern California, with approximately 16% of the area visitors originating in Los Angeles County.

In the past, Palm Springs Regional Airport has historically been an issue of concern for the area's tourism-related businesses. The airport was unable to handle large jets, given the short length of its runway. Thus, few flights were available to markets other than Los Angeles, requiring visitors from outside Southern California to take a connecting flight either into Palm Springs or  Ontario. Limited airline access to the market was a competitive disadvantage relative to markets such as Phoenix/Scottsdale, San Diego, and Las Vegas, particularly in attracting group meeting demand. Recent expansions have addressed some of these concerns, however, the high seasonality of the market is a deterrent for some airlines, which greatly decrease the number of scheduled flights in the off season. Following the events of September 11th, there were further reductions in scheduled flights into Palm Springs.  Because of the challenges posed by the airport, the area’s hotels have had to rely more on markets within driving distance of Palm Springs.  This phenomenon has paid off in the past few months as travelers, wary of flying, have chosen  "drive-to" markets such as Palm Springs.  With overall travel demand expected to increase in the next couple of years, along with relatively minimal increase in room supply, market occupancy is expected to remain in the low-to mid-60% range. 

For further information, please contact:
Namit Malhotra
HVS International

PATA releases E-Fare Barometer 

ASIATravelTips.com  -  The Pacific Asia Travel Association (PATA) has released its latest E-Fare Barometer which shows the disparity in ex-Frankfurt air fares for 10 Asian destinations booked via the Internet on e-bookers.com. 

The aim of the PATA E-Fare Barometer series is to assess the competitiveness of Asian destinations in key tourism source markets by comparing air fares available to consumers through Internet travel portals. 

The July 2002 Frankfurt report shows that: 

• Per mile, Singapore was this quarter’s least expensive destination from Frankfurt, with an average per-mile fare of US$0.051. Sydney was the second least expensive destination at US$0.052. Tokyo was third at US$0.055. 

• Based on the Barometer’s average e-fare measure, Tokyo was Frankfurt’s least expensive PATA destination with an average return economy-class e-fare of US$640. Singapore was the second least expensive, with an average e-fare of US$657. 

The ten destinations under scrutiny were Bangkok, Denpasar, Hong Kong SAR, Phuket, Kuala Lumpur, Singapore, Sydney, Taipei, Tokyo and Yangon. All fares quoted were for the travel period September 7-13, 2002. Only airlines with daily flights were considered in the research which was undertaken July 20. 

PATA Strategic Information Centre, Managing Director, Mr. John Koldowski, said the E-Fare Barometer was a very valuable tool which travel destinations, airlines, hotels and tour operators could use to better understand online travel trends. "As air fares account for the majority of a traveller’s budget, it is crucial for NTOs and other tourism interests to understand the differences which consumers are finding in the increasingly important online marketplace," he said.  

E-Fare Barometer was researched and written for PATA by Axess Asia, Managing Director, Mr. James Reinnoldt, who has completed similar studies ex-London, Los Angeles and Sydney.  

Copies of the latest E-Fare Barometer are available from PATA at US$100 for PATA members and US$250 for PATA Chapters and non-members.

 

Source:    ASIA Travel Tips.com

Green light for the transformation of WTO into a specialized agency of the United Nations

The World Tourism Organization may soon gain more international status and recognition as a specialized agency of the UN. The Economic and Social Council of the UN (ECOSOC) adopted a resolution by consensus on 24th July 2002 that has opened the way for WTO to become a specialized agency of the United Nations Organization. The resolution provides for a negotiations process that could lead to the transformation of WTO.

The resolution adopted by ECOSOC authorise the President to appoint members of the Council to a Committee to Negotiate a relationship agreement between the UNO and WTO. The draft relationship agreement has to be submitted to ECOSOC for consideration at its substantive session of 2003. Following a positive conclusion of negotiations the new status of WTO would require a final approval by both the UN General Assembly and the General Assembly of WTO.

he Secretary-General of WTO Mr. Francesco Frangialli stated in his address to ECOSOC Members that the WTO transformation from related into a specialized agency of the UN will "constitute a remarkable step forward, which can be characterized by three words: recognition, effectiveness, and impetus". Recognition, because it acknowledges the fact that travel, leisure and tourism constitute a powerful part of modern society that cannot be ignored. Effectiveness, because, due to tourism's multidisciplinary nature, many agencies and organs of the system are involved in its expansion in the performance of their own specific responsibilities.

 Transforming the WTO into a specialized agency would mean greater coherence by increasing the synergies among those different stakeholders and enhancing the coordination carried out by ECOSOC. And impetus - because we expect to achieve greater visibility that would prompt governments as well as multilateral institutions, especially the Bretton Woods institutions, to pay increased attention to an industry that brings development," said Mr. Frangialli.

Tourism has become one of the dominant activities at the beginning of the 21st century. In 2001, in spite of the first crisis to affect the industry, 693 million visitors travelled from one country to another. They spent some 462 billion dollars, making tourism one of the top categories of international trade. "And this figure, impressive as it is, does not even include expenditures on air transport, or the activity generated by domestic travel in the different countries, which is bigger still," underlined Mr. Frangialli. The World Tourism Organization was established in 1975 as a result of the transformation, of the International Union of Official Travel Organizations (IUOTO) into an intergovernmental institution. 

WTO-UN relationship began with an agreement approved by the United Nations General Assembly and the General Assembly of WTO in 1977. Since 1976, WTO has been an executing agency of the United Nations Development Programme and, in this capacity, it carries out a large majority of the tourism development projects it finances around the world. WTO also has an observer status in ECOSOC. At the internal level, WTO's staff comes under the "common system", and in 1996 the Madrid-based organization joined the United Nations Joint Staff Pension Fund. 

Australian Tourism Struggle Continues

 

AsiaTravelTips.com   -  New figures reveal Australia's tourism industry continues to be hit by major events of last year as well as global economic uncertainty with overall arrivals dropping by five per cent for the first six month this year.

 

Speaking following the release of the Australian Bureau of Statistics, June 2002 preliminary figures, Australian Tourist Commission Managing Director Ken Boundy said the figures show a 11 per cent drop in visitors for June, a five per cent fall for the six months to June 2002 and a six per cent drop for the 2001/02 year. 

 

"There were around 2.3 million international visitors in the first six months to June 2002 - a drop of around 131,000 visitors so far this year," he said. "This equates to around $430 million in lost export revenue -- a significant impact on tourism operators Australia-wide. 

 

"The figures indicate the initial recovery forecast following the events of September 11, was optimistic with arrivals from key markets continuing to be impacted. 

 

"A number of key factors continue to hamper the return to growth for inbound arrivals including economic difficulties and air capacity constraints. At the same time we are facing an increasingly competitive environment, a shift in travel to short-haul destinations and an overall shrinkage in the travelling public. 

 

"Feedback from industry indicates conditions for the September 2002 quarter will be soft. Inbound arrivals are expected to improve in the last quarter this year, however it is unlikely that official forecasts of 4.7 per cent growth for this year will be reached. 

Mr Boundy said visitors from Europe were down by three per cent in the six months to June 2002, with the UK the only market to record an increase in arrivals (up 2 per cent) during this time. 

"UK visitors fell by 26 per cent for the month of June, a direct result of the British Lions Rugby Union tour (which travelled to Australia in June 2001) as well as the impact of the Soccer World Cup on travel from this market," he said. 

"Visitors from Germany, our second largest market in Europe fell 13 per cent in the six months to June 2002. The general travel market in Germany remains soft and is not expected to improve over the next few months. 

"Industry feedback suggests the overall outlook for inbound arrivals from Europe is more positive, particularly the UK, with forward bookings expected to improve in the fourth quarter. However, the state of the northern hemisphere economies will play a role in outbound travel from this region.  

"The figures show around 218,200 US visitors in the six months to June 2002, a drop of 8 per cent compared to the same time last year. Factors including the decline in air capacity on the US-Australia route and the recent shocks on the US stock market will continue to impact on outbound travel.  

Mr Boundy said there were mixed results across Asia, with China and Korea continuing to buck the trend, recording growth in arrivals (up 14 per cent and 5 per cent respectively for the six months to June 2002).  

"Arrivals from Japan continue to show signs of improvement, with arrivals up by two per cent in June, the second consecutive month of growth," he said. "There are also indications that Australia has increased it's share of outbound travel from Japan, with the trend expected to continue.  

"However, visitors from a number of markets in the Asia region, including Taiwan (down about 18 per cent in the six months to June 2002) continued to decline." 

Source: ASIA Travel Tips.com

Bali and Tasmania voted two "Best Islands"

TravelWeeklyEast.com  -  Representatives of both Bali and Tasmania are celebrating being named first and second "Best Islands" in the US magazine Travel and Leisure's 2002 Reader's Choice Awards.

The August issue votes Bali the world's best island destination, a place held by Maui since the poll began in 1998. According to Bali Update, Bali jumped from number six last year. Tourism Tasmania's marketing manager John Pugsley, told TravelWeekly it was an honour for the Australian state to end up ahead of other island destinations.

"The sort of people that are coming to us are very active; we have 25,000 users per month on our website. They are the sort looking for something very different in a holiday, and they are the sort voting for us. They don't want to go with the crowd."  

GHM takes over The Andaman, Langkawi - but loses two Bali properties

As of 1 September 2002 , Singapore based General Hotel Management,  will assume responsibility for the management of The Andaman, a deluxe 188-room property located on the island of Langkawi in Malaysia . Formerly self-managed by the Owner, The Andaman is adjacent to GHM’s award-winning property, The Datai.

Meanwhile, GHM's The Chedi Ubud and The Serai Manggis in Bali will be rebranded Alila Ubud and Alila Manggis respectively, with effect from October. The rebranding is likely to shock tour operators worldwide, considering the hotels - The Chedi in particular - had established their niche and fame under General Hotel Management (GHM), of which individual hotels are commonly perceived as second tier to the exclusive Amanresorts. 

Competition too has become more intense in this segment. In Ubud, Aman-inspired developments are one too many and it is no secret that The Chedi has lost business to the Maya Ubud, a new development which is fast making the rounds as the rising star in the area. But the owners of the two properties have decided to manage the hotels themselves, having formed a new management company, Alila Hotels Resorts. 

Apart from the two properties which came under their management on August 1, they also manage Alila Jakarta, a new hotel in the Indonesian capital city. GHM president, Mr Hans Jenni, said the parting was amicable. GHM has managed both properties for six years. GHM is negotiating to put a new Chedi in Ubud, but "nothing is confirmed yet", Mr Jenni said. Until it does, GHM now has only one hotel in Bali, The Legian. It also operates The Datai Langkawi, The Strand Yangon, The Lalu Sun Moon Lake and The Chedi Phuket. A new 96-room hotel, The Setai South Beach Miami, will open in December 2003 marking GHM's entry into North America.

For further information, visit:    www.ghmhotels.com