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Newsletter - October 21, 2002

Barry Sternlicht presented with the "Innovative Award" at the 13th annual Hotel Investment Conference Asia Pacific

The 13th Annual Hotel Investment Conference Asia-Pacific taking place in Hong Kong this week announced Barry Sternlicht, Chairman and CEO of Starwood Hotels & Resorts Worldwide, Inc. (NYSE : HOT) as the first recipient of the "Innovator Award".   Voting for this prestigious recognition was done by a panel of high-level industry peers for an individual who has distinguished himself though extraordinary and
revolutionary innovations.   

As Asia's longest running hotel investment event, the Annual Hotel
Investment Conference has become the most important gathering of hotel
investors, financiers and leading industry professionals in Asia.  The 13th
Hotel Investment Conference Asia Pacific (HICAP) enjoyed its most successful
year with overwhelming attendance by hotel owners, hoteliers, analysts,
journalists and property investors.   This year's event featured Barry
Sternlicht as the Keynote Speaker  who shared his vision on success,
creativity and industry trends.  

Sternlicht has been credited as a dynamic and innovative hotel leader,
inspiring new products and programs with immediate global appeal, including
a revolutionary new guest room design for Sheraton, the creation of Westin's
"Heavenly Bed" and the launch of the Starwood Preferred Guest program.  Less
than four months after its launch, it was named the #1 Hotel Loyalty Program
as reported by USA Today.  The program has also been named Hotel Frequent
Guest "Program of the Year" by business travelers at the annual Freddie
Awards in 1999, 2000 and 2001.  

The program made headlines when it launched with a breakthrough policy of No Blackout dates and no capacity controls, meaning members can redeem free nights anytime, anywhere.  Members have also lauded the program's hassle-free award redemptions, outstanding customer service and innovative promotions and benefits, such as Instant Awards, where one can redeem hotel products and services on the spot when they are at the hotel.  Starwood Preferred Guest also offers members the ability to redeem awards at more resorts, more luxury properties and more golf

properties, which has proven to be a big draw for the world's most frequent
travelers.
 
Sternlicht is also responsible for the launch of the first new hotel brand
in recent history, W Hotels.  Launched in late 1998, W is the most
successful new brand in hotel history and has expanded into key cities such
as New York (5), Atlanta, Chicago (2), Honolulu, Los Angeles, New Orleans
(2), Newark, San Francisco, Seattle and Sydney.  W will celebrate its fourth
anniversary this year when it opens its 17th hotel in San Diego.  A total of
19 W hotels will be open by the end of 2003, including new hotels in Seoul
and Mexico City.
 
Described as "Style Hotels," each W features distinctive and dramatic décor.
W invites you to a new brand of business hotels, unlike anything else
available, providing the personality and style of a boutique hotel with the
reliability and comprehensive business services travelers expect.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and
leisure companies in the world with more than 750 properties in 80 countries
and 110.000 employees at its owned and managed properties. 

With internationally renowned brands, Starwood is a fully integrated owner,

operator and franchiser of hotels and resorts including: St. Regis, The
Luxury Collection, Sheraton, Westin, Four Points by Sheraton and W brands,
as well as Starwood Vacation Ownership, Inc., one of the premier developers
and operators of high quality vacation interval ownership resorts. For
further information, please visit www.starwood.com.


Survey Names the Top 10 Issues  Facing the Travel Industry; 


HSMAI Polls 7,000 Members

MCLEAN, VA (Oct. 18, 2002) – Terrorism fears and the economy, along with human resource related issues of lack of quality labor available, the need for training, retention and turnover of employees and compensation have been identified as the top issues facing both the travel and hospitality industries, as well as the sales and marketing profession within the industry, by the members of the Hospitality Sales & Marketing Association International (HSMAI). 

“These key issues, many of which are the subject of HSMAI Chapter seminars and luncheons throughout the world, have increased the value and importance of HSMAI membership for hospitality industry employees, managers and senior executives as we all find the need to communicate in the new business arena that has evolved today,” said Robert A. Gilbert, CHME, CHA, president and CEO of HSMAI. 

HSMAI polled its 7,000 members on key issues facing the industry along with opinions on activities within the organization.  According to the survey, the top 10 issues facing the travel industry and sales and marketing professionals include: 

Terrorism fear and safety concerns 

Human resource issues such as turnover, training, compensation and availability of labor 

Technology and distribution 

Sales and marketing skill competencies 

Competition 

Budgets 

Creativity, moral and balance of personal and work life 

Changing customer profile 

Rate and price integrity 

Speed required to do business today 

In looking at the overall member value perception, the value of HSMAI membership remains stable with 92% of the members saying they were very likely or likely to renew their membership. 

There is no one thing that is singularly important to all members, the survey showed, however, the importance ranking of all programs went up in the past year and quality rankings improved as well. 

Significantly, web site utilization increased, and the percentage of members who have their companies pay for the membership dropped from 90% to 86%. 

Turnover of employees is always a concern of both employers and employees, and the HSMAI survey showed that nearly half of the members have remained in their jobs for more than two years and 63% are with the same employer. 

A total of 47% of the survey respondents were with the same employer in the same job for the past two years versus 35% in last year’s survey.  Additionally, 39% feel they will be with the same employer in a more advanced position two years from now versus 43% who felt that way last year. 

Of the eight percent of the membership that are not likely to renew their membership in HSMAI, most said that the lack of time was the most significant factor. 

The HSMAI Chapters remain the most important reason for people joining HSMAI with a total of 60 Chapters throughout the world.  A total of 58% of the members regularly attend Chapter functions, an increase of five percentage points over 2001. 

The HSMAI Marketing Review magazine, published quarterly and distributed to members, as well as available by subscription to non-members for an annual cost of $65, was ranked second in importance, and the HSMAI web site and Update publications produced by HSMAI to keep members informed were next in importance. 

More than 70% of the members said HSMAI Affordable Meetings and the Annual Chapter Leadership Summit Conference were important programs. 

The Chapter Leadership Summit Conference, followed by the HSMAI Marketing Review, were ranked as the highest quality programs from HSMAI.  Other events and HSMAI Affordable Meetings were ranked next in line for quality. 

The preferred methods of program delivery remains overwhelming “face-to-face” with 79% of the membership placing this at the top of their preference list. 

The leading benefits continue to be “networking” and “enhancement of the sales and marketing professions,” and the most important aspect of networking is considered to be “motivation and inspiration” followed by building business alliances and partnerships. 

HSMAI is an organization of sales and marketing professionals representing all segments of the hospitality industry.  With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, while operating as a leading voice for both hospitality and sales and marketing management disciplines.  Founded in 1927, HSMAI is an individual membership organization comprised of nearly 7,000 members from 35 countries and 60 chapters worldwide.

Fueling Peak-Performance Teams at Claridge’s of London

Written By: Gene Ference  Ph.D.

Specialists in Organizational Assessments and Performance Cultures

In our first article on Claridge’s, Creating New Vision and Management Style, we addressed the challenge of implementing a team-based, modern-service culture based on the philosophy of continuous improvement. Ensuing analyses of comparative survey data led to a matrix of key metrics identifying the development of peak-performance teams throughout the property. The following article is the second of a three-part series based upon the organizational change addressed by the world-renowned Claridge’s Hotel.

In 1998, when Chris Cowdray became General Manager of London’s historic Claridge’s Hotel, the property’s organizational culture presented numerous service challenges. After an initial executive retreat conducted by Gene Ference, team consensus focused on how best to create a series of peak-performing departmental teams throughout Claridge’s. Following the four phases of our Service-Culture MapTM, team members focused on the Cycle of Service Dynamics where they identified a three-part challenge:

The need to determine what factors were necessary to jump-start peak-performance teams within Claridge’s.

The need to identify key drivers delineating differences in employee survey results.

The need to develop a holistic, culturally sensitive plan that would lead to employee commitment and organizational peak performance.

At Claridge’s, attention to guests’ needs and building relationships by focusing on communications and teamwork ignited the Housekeeping Division to speedier alignment with elements of the mission and vision statement which included: Quality of Products and Services, Training and Career Development, and Mid-Management Practices. In 1998, the differences in performance and employee satisfaction scores among the key service divisions of Front Office, Housekeeping, and Food and Beverage was within 5%. By 1999, the Housekeeping Division had increased performance in both teamwork and communication by a consistent 6 and 7 percentage points respectively while the other two service divisions  were yielding sporadic and inconsistent results.

By 2001, the long-term effect of focusing on improving communication and teamwork was clear. By then, both the Front Office and Food and Beverage Divisions had improved significantly by 15 percentage points. However, Housekeeping still led the other two divisions by 7 percentage points with an overall score of 89.4%. This placed the Housekeeping Division in the category of Service-Culture Excellence, making it for the first time, the internal benchmark to which others compared themselves.

Over the course of three years, HVS/The Ference Group focused on a concentrated grouping of survey statements, which presented a statistically significant impact on performance and satisfaction. When taken together, the results provided the executive team with an effective guide to developing a management style most appropriate for the organization. By asking questions such as: What practices do we need to modify, eliminate, and keep? Claridge’s Executive Team was ultimately able to achieve its goal of peak-performance in all of the high service-impact divisions: Front Office, Food and Beverage as well as Housekeeping.

Jump-Starting Peak-Performance:

Using statistical analysis and examining year-to-year comparative data, we were able to shed light on what caused the Housekeeping Division to lead in performance and satisfaction. Strong communications and teamwork proved to be the key drivers explaining why this division initially excelled in areas central to Claridge’s mission and vision, turning it into Claridge’s first peak-performer service team.

Understanding the communication-teamwork relationship is key
to energizing culture alignment.

The abilities, insights and observations of employees on a work team all need to be factored into the equation. Teamwork is about understanding roles and the effective use of collective knowledge, skills and abilities (K/S/A’s). The survey statements for teamwork measure perceived levels of group problem-solving, goal attainment and participative management. Cooperative thinking and teamwork are important for providing quality guest experiences.

For communication to be meaningful in a service-culture, the process needs to inform managers and employees about performance. At HVS/The Ference Group & The Center For Survey Research, we designed communication survey statements to provide information about how well standards and goals are known and understood by employees. In other words, for teamwork, the survey measures how efficiently a company, a division or a department can reach their goals. For communications, the survey measures how effectively a company, a division or a department can identify and implement service standards and organizational goals most important to performance success.

Key Differences…Telling Signs:

Our approach in the Service-Culture MapTM helps executive committee members and departmental managers identify areas that are a source of service opportunity for team, department or company. Significant impact statements drive employee satisfaction and eventually lead to meeting and exceeding guest expectations. On closer analysis of these impact statements, it was clear that the Housekeeping Division scored better in some areas than in those of its sister service divisions:

Executives have a good understanding of what problems employees face in my department and are open and approachable.

My hotel is doing a good job of training supervisors.

The Executive Committee places the right emphasis on both the quality of service and profit.

Employees in my department receive adequate training for their job responsibilities.

My supervisor does a good job in recognizing performance.

When a division at Claridge’s scored lower in these areas of the survey, it was a telling sign that the organizational fundamentals of vision, mission and strategic goals were not understood or used as effectively to guide performance as they were in the Housekeeping Division.

Driving Peak-Performance Teams:

Knowing a high-performance division exists and what factors contributed to its success is half the race. The other half is bringing the performance of the other divisions up to the level of the high-performance group. The data for Claridge’s shows that effective and consistent service-performance and guest-response teams are the result of on-going efforts in communications and teamwork. While knowledge is power, the know how to implement the right plan for culture alignment is five-star!

Coming up with a plan to reduce the performance gap between the divisions was a two-part challenge embracing the needs to:

Develop the K/S/A’s of the lower scoring divisions to bring them in line with the mission/vision at Claridge’s.

Keep the peak-performance team engaged and motivated.

Because continuous improvement is a process that spreads from area to area and department to department, the challenge for improving performance lies in motivating divisions to work together. Over time, a high-performance team is neither self-sustaining nor self-sufficient within the entire organization – all high achievers want to know that others within the organization are “pulling their own weight” so-to-speak. As such, and in order for the peak-performance team to continue making performance improvements, the divisions working with it need to reach a similar performance level.

The key to overall success is to ensure that the developing teams
use the insights, experiences and environment of the peak-performing team for their continuous improvement initiatives.

The communication-teamwork relationship is the highway to culture alignment. When differences in scores on the significant impact statements are known, the executive team is better prepared to reach culture alignment. Our experience has documented that our Service-Culture MapTM  forms the foundation for the service-culture; the formula is simple and powerful:

Master Plan x Data Analysis x Team Dynamics = Peak Performance.

About Claridge's:

Claridge’s is one of four luxury hotels located in London comprising the prestigious Savoy Group. It is owned and operated by The Blackstone Group, a leading global investment and advisory firm, whose core values embrace: history, goodwill, professionalism, integrity, and relationship building.

Author's contact:

Gene Ference, Ph.D. 
HVS International/The Ference Group 
Riversbend
262 Lyons Plain Road 
Weston, CT 06883 
203.226.6000 
203.221.0068 fax
gference@hvsinternational.com
www.ferencegroup.com

Six Continents Hotels announces 20 new properties for Middle East and North Africa

[Cairo 18 October 2002]  Six Continents Hotels, the largest hotel operator in the Middle East and North Africa, has confirmed its involvement in the development of 20 new hotels across the region.

This sign of confidence in the Middle East and North Africa was heard by British travel agents attending an annual industry conference in Cairo this week. Six Continents was one of the principle conference sponsors and is the largest hotel operator in the region with more than 55 InterContinental Hotels & Resorts, Crowne Plaza and Holiday Inns in the Middle East and North Africa. 

Danny Barranger, vice president, sales, Europe, Middle East and Africa, Six Continents Hotels said: "We believe there is great potential to attract many more British visitors to this region. Numbers of travellers to the Middle East are, of course down this year and the Middle East has experienced periods of uncertainty before, but the UK market has always proved to be one of the most resilient and supportive. Two million British people travel to the region each year on business and leisure and we're investing in new hotels for the future and looking forward to helping to develop travel throughout the region."

The 20 planned new Six Continents Hotels include seven in Egypt alone, where one of the first to open will be the InterContinental Sharm El Sheikh Resort this November, followed by the Holiday Inn Resort Half Moon Bay in December.

Other new developments for the Middle East and North Africa include the InterContinental Hammamet Resort, Tunisia, due to open in Spring 2004 and the InterContinental Aqaba, Jordan, set to open in Autumn 2004.

           SUMMARY OF NEW HOTEL OPENINGS

New Hotels

Description

opening

 

2002

 

 

InterContinental Le Metropole, Alexandria, Egypt

With just 66 rooms including three suites, the hotel building dates from 1902.   The property is ideally located right on the Corniche and in the heart of Old Alexandria. 

October 2002

InterContinental Garden Reef Resort Sharm El Sheikh, Egypt

With 425 guest rooms, this property will feature a 350-seat all day dining restaurant as well as superb leisure facilities, a children's club and shopping arcade.  There will also be a multi-purpose conference area with meeting rooms and fully equipped business centre. 

November 2002

InterContinental Windsor Palace, Alexandria, Egypt

A seafront hotel with 76 rooms and 10 luxury suites: panoramic views of the Eastern Harbour and just 10 minutes from the airport.

December 2002

Holiday Inn Resort Half Moon Bay

Located in the Eastern Province, this hotel offers guests 42 rooms and 60 one and two bedroom villas, as well as fitness and health club

December 2002

2003

 

 

Holiday Inn Doha, Qatar

A 136 room hotel

Summer 2003

InterContinental Heliopolis Cairo, Egypt

Part of the largest leisure and retail complex in the Middle East, this multi-purpose 792-room hotel is being built on an area of 750,000 square metres.  Included in the complex will be cinemas, food courts, a theme park and a 24-lane bowling alley.  

Summer 2003

Holiday Inn Heliopolis

This 312-room hotel is 10 minutes from Cairo Airport and Convention and Exhibition Centre.   It is an key part of the region's largest retail and leisure complex, complete with multiplex cinema, Aqua Spa, tennis Courts and two championship golf courses nearby

Winter 2003

2004

 

 

Holiday Inn Resort Taba, Egypt

176 rooms

Winter 2004

InterContinental Hammamet Resort, Tunisia

245 rooms

Spring 2004

InterContinental Taba Heights Resort, Egypt

500 rooms

Spring 2004

Holiday Inn Port Harcourt, Nigeria

220 rooms

Summer 2004

InterContinental Aqaba, Jordan

260 rooms

Autumn 2004

 

PATA Travel Reports show September 11 impact

The Pacific Asia Travel Association (PATA) has released PATA 2002 Half-Year Report: Arrivals to Pacific Asia Destinations and PATA 2002 Second Quarter Statistical Report. Both reports are produced by the PATA Strategic Intelligence Centre.

The PATA 2002 Half-Year Report shows inbound and outbound figures for January-June 2000, January-June 2001 (both pre-September 11, 2001) and January-June 2002 – a post-Sept. 11 period. By taking a three-year comparison, the aim is to clearly show the degree to which the Sept. 11 attacks impacted travel flows in Pacific Asia.

The study shows that in first six months of 2002 compared to same period 2001 USA departures to Pacific Asia countries declined: Nepal down 53.3 percent, Malaysia down 36.7 percent and the Philippines down 17.2 percent. However, U.S. outbound to China (PRC) surged ahead 27.7 percent, Cambodia 21.6 percent and Maldives 16.4 percent.

In terms of inbound markets, China (PRC) grew by 13.8 percent, Thailand 6.4 percent, Cambodia and Myanmar by 1.2 percent.

Vietnam and China (PRC) showed growing power as outbound markets with increases of 16 percent and 37.2 percent respectively.

PATA’s Strategic Intelligence Centre Managing Director, Mr. John Koldowski said: "Travel patterns are set to become much more short-haul and intra-regional with people travelling closer to home, reducing their advance booking periods and the number of days spent aboard."

PATA 2002 Second Quarter Statistical Report shows growth in inbound travel to PATA member countries: Hong Kong SAR achieved a growth rate of 13.2 percent and Macau SAR 9.7 percent. In Southeast Asia, Cambodia recorded an increase of 5.2 percent, Thailand 4.8 percent and the Philippines four percent. In the Pacific region, Fiji had an impressive quarter, with growth of 14.5 percent and Tonga 11.4 percent. 

The report also looked at outbound travel of selected PATA-member countries. Fiji had the highest increase in the number of outbound travellers, with 14.8 percent, followed by Korea (ROK) 13.7 percent, a mass market with a robust economy.

The PATA 2002 Half-Year Report is US$75 for PATA members and US$125 for PATA chapters and non-members. The PATA 2002 Second Quarter Statistical Report is US$200 for PATA members and US$275 for PATA chapters and non-members.

Hotel Directories Need To Go! 

by Rick Welch 

Just think: What if all hotel companies were to take the money being spent on producing directories and used it on providing the franchisee with a tool that would provide more room sales? What a wonderful world we would all live in. Well, the time is now! 

No more wasted time and expense to only have millions of these books end up in the garbage cans of millions of millions of people. Trees would be saved. The frustration that the franchiser and the franchisee experience providing the directory information would be eliminated. Storage rooms in hotels could be returned to storage rooms again. This is were you find all of the Hotel directories that were shipped to a hotel for that year.  

New franchisees could come online immediately and not have to wait until the next directory is printed with their information to expect business.  

Wireless E-Commerce and Data Applications 

The Hotel Company that provides a wireless reservation system will dominate the Industry for market share. A wireless e-commerce platform to interface with its database and with the franchisees will also eliminate the need to spend additional advertising money for all of those green newsprint magazines that cost you a small fortune. Most importantly this expansion will give the company access to new and potentially very large revenue streams.  

Participating franchisers will win the race for new market share by creating a service that allows customers access to the Internet by using their cell phones or PDAs. Customers will be able to check hotel room availability, rates, and make reservations. 

The online hotel industry is evolving at an accelerating pace. The rise of the Internet has hastened the process. Using the Internet, travelers are able to quickly and easily research, compare, and purchase hotel rooms.  

While this offers convenience for the customer, it creates an increasingly difficult environment for hotel franchisers to differentiate themselves from their competitors. As a result, many customers unable to distinguish one hotel company from another make their purchase decisions based entirely on price. In fact, according to a study of online purchases of airline tickets by PhoCusWright, Inc. nearly 40% based their buying decision solely on price. I believe that the number is even higher today. 

More than ever before hotel companies need to develop innovative customer-focused solutions that will help differentiate them from their competition.

Using the franchise web site, wireless Internet customers (estimated total of   M*) can chose a hotel along their route, and directly access a reservation system. Customers select the room type, options, and rates. They reserve the room over the wireless Internet, and pay by credit card using the wireless device. This room rate could be controlled in “Real Time”. You could increase the rate when you wanted to, and decrease it when market conditions dictate.

The consumer would identify with that hotel immediately and will get up to the minute information on what promotions the hotels are running, what improvements the hotel has made, and even what the “daily special” will be that night in the restaurant. Information is what the customer wants along with the knowledge that they are getting the best possible rate available to them. This would eliminate the need for repeated calls to data control to make changes in your central reservation script. You could input all the information from the computer in your office as frequently as needed.

This system will have a process for real-time hotel room inventory management that works in conjunction with the company’s database. This inventory management system will be coupled with a lead-generation technology. Through the franchisers experience, they know that hotels actually prefer call-ins and walk-ins to bookings generated by the company reservation systems, because they can exert more control over their room rates.

Software will be developed capable of monitoring hotel occupancy levels throughout the day, affording the hotel to have its rates automatically adjusting according to levels of occupancy. When a motorist is searching for a lodging at exits ahead, the Franchiser provides a list of hotels and the lowest rates currently available. The rates quoted reflect real-time supply/demand dynamics.

There are some markets this does not apply. This does apply to the majority of the hotels that have a primary market of transient customers and has to compete with every one on the Interstate who cuts their rates to try to increase their room sales. Over 70% of all North American hotels are located within a mile radius of interstate exits, and are generally mid- to low-priced *.

Wireless connectivity also opens a new marketing strategy for those locations that need to compete with interstate, downtown, suburban, airport and urban locations, typically used by business travelers and groups attending meetings. They can now merchandise their hotels. This new system would enable them to do so when room sales are low for a specific time period.

Since yield management and lead-time generation take place in real-time, it is not appropriate to offer the service for the wired Internet, as the user is not in his car at the time of use.

The technology for the creation of this concept is available now. The speed of transmission of this information has arrived and the company/companies developing this space age marketing tool will WIN. 

* R. Peterson Stayonline.com

About the author of this article:

Rick Welch is currently President of the Lakeshore Group a Professional Hospitality Management Company that specializes in advising members of the legal profession as it relates to Hospitality Legal matters.

He recently sold a major interest in a hotel that he was a partner in and reorganized the accounting and management systems for a local Hotel Owner Group.

He has written other Marketing Articles that have been published by HSMAI and personally supervised forty limited service hotels in the East for a partnership that was in the process to sell those hotels.

His previous positions included managing seized assets for the United States Marshal Service, Vice President of Regional Marketing for Day's Inns of America, Vice President and Brand manager for USFS Best Inns and Suites.

Rick has also excelled as an Asset Manager for a package of $200,000,000. Hospitality REO for the nations largest Real Estate Investment Trust.

Rick started his career with Sheraton Hotels as a management trainee.



Contact:
Richard J. Welch, CHA, CHME
President
The Lakeshore Group
2180 Defoors Ferry Rd.
Atlanta, GA 30318
(404) 355-87021
rjwelch11@aol.com

Regarding Consistent Performance CEO Compensation 2002

Written By: Keith Kefgen and Stephen Goebel   HVS International

The only thing tougher than getting to the top is staying there. If consistently is a business virtue, it seems that gaming CEOs are delivering the goods. In this year’s survey of 60 publicly traded gaming companies, an amazing 63% of all CEOs achieved an HVS Value Index of greater than 90 (100 is the target). With the turbulent financial climate of the past two years, these results are getting Wall Street’s attention. Furthermore, in the post Enron era, investors are more closely scrutinizing company financials and executive pay practices.

Of course, there is the other 37% to be accounted for as well, so, once again in our year 2002 study of CEO performance we recognize both the best, and worst of those achievements.

Consistently Best

Our study focuses on CEO performance by analyzing the stock and financial performance of each company relative to the Chief Executives total compensation. Using our proprietary pay-for-performance model, each CEO is compared to the entire peer group. We further level the playing field by separating the results into two groups, suppliers and operators.

This year, for the third consecutive time, the Chief of a mid-cap gaming operator achieved the best performance by a CEO. Craig H. Neilsen of Ameristar Casinos, with an HVS Value Index of 186.24 joins Bernard Goldstein of Isle of Capri, and James Perry of Argosy Gaming in this elite group. In fact, all of the top five gaming operators operate in so-called “secondary markets”. Perhaps, the other markets have come of age?

5 BEST PERFORMING CEO OPERATORS
(CEOS RANKED BY HVS VALUE INDEX)

HVS
Value
Index

CEO

Company

Actual Compensation  (K)

Should
have been Compensated (K)

% Under Paid

186.24

NEILSEN, Craig H.

Ameristar Casinos

$773

$1,438

86.2%

172.62

LOWDEN, Paul W.

Archon Corp.

$836

$1,446

72.6%

164.66

PRATT, Jack E.*

Hollywood Casino Corp.

$2,185

$3,605

64.6%

160.81

VITALE, Deborah A.

Europa Cruise Corporation

$139

$224

60.8%

150.35

SAMPSON, Randall D.

Canterbury Park Holding Corp.

$170

$255

50.0%

 

 

 

 

 

 

* no longer CEO

 

 

 

 

 

 

SOURCE: HVS Executive Search

Also among this years top operators, Jack E. Pratt of Hollywood Casino Corporation, and Randall D. Sampson of Canterbury Park Holdings Corp. are familiar names, repeating their appearance on last years list. Mr. Pratt has averaged an outstanding HVS Value Index of 151.26 for the two years, and late last year turned over his job to Ed Pratt III. Judging from Hollywood Casino Corp.’s continued success, he left the firm in good hands. Both Paul W. Lowden of Archon Corp. (formerly Santa Fe Gaming) and Deborah A.Vitale of Europa Cruises deserve congratulations for making the most of difficult situations.

Joseph J. Lahti, making his second consecutive appearance on our list of top five suppliers, was this year’s top supplier CEO with a Value Index of 172.16

Mr. Lahti resigned as CEO of Shuffle Master Inc., but remains Chairman of the Board. Perennial achiever Dr. Aelred J. Kurtenbach of Daktronics is once again on this list of top performing suppliers, and Bernard Albanese of Interactive Systems Worldwide makes his second appearance in as many years. Gordon T. Graves of Multimedia Games Inc. is a story of rags to riches. In last years study he was on our list of five worst performing CEO’s, and this year is among our five best suppliers.

 

5 BEST CEO SUPPLIERS
(CEOS RANKED BY HVS VALUE INDEX)

HVS Value Index

CEO

COMPANY

Actual
Compensation (K)

Should have been Compensated (K)

% Under Paid

172.16

LAHTI, Joseph J.*

Shuffle Master, Inc.

$542

$932

72.2%

163.37

ALBANESE, Bernard

Interactive Systems Worldwide

$273

$445

63.4%

159.20

Dr. KURTENBACH, Aelred J.

Daktronics

$438

$696

59.2%

118.86

WEIL, A. Lorne

Scientific Games Corporation

$1,770

$2,183

23.4%

111.81

GRAVES, Gordon T.

Multimedia Games, Inc.

$1,079

$1,254

16.2%

 

 

 

 

 

 

* no longer CEO

 

 

 

 

 

 

Source: HVS Executive Search

Consistently Worst

It isn’t always good to be consistent. Not, at least, if you are Eric Endy, of Paul-Son Gaming. He has the dubious distinction of being the worst performing CEO in gaming for the second consecutive year

There has been a sad turn in fortune for Paul-Son Gaming as Mr. Endy’s father was our best performing CEO in 1998, and Mr. Endy himself was in the 5 Best Performing Supplier category two years ago. Another very familiar name in this category is that of Clark D. Stewart of Butler National, who has been among our five worst performing CEO’s in six of the last seven years, missing only last year when Butler Nationals proxy statement was not available for our study.

 

5 WORST PERFORMING CEOS
(CEOS RANKED BY HVS VALUE INDEX)

HVS Value Index

CEO

COMPANY

Actual Compensation ($K)

Should have been Compensated ($K)

% Over
Paid

8.45

ENDY, Eric P.

Paul-son Gaming

$157

$13

91.5%

16.16

SALERNO,Victor

American Wagering

$200

$32

83.8%

23.33

MURPHY,Shane

Bingo.com

$250

$57

76.7%

26.33

McCOMAS,William

Full House Resorts

$250

$65

73.7%

26.87

STEWART,Clark D.

Butler National

$258

$70

73.0%

 

 

 

 

 

 

Source: HVS Executive Search

 

Even among the under-achieving group, this was a relatively good year. The aggregate HVS Value Index rating for the worst performers this year is 20.21, as compared to 11.02 a year ago. However, with that improvement the group is still overpaid by 79.8 %, offering very small consolation for companies shareholders.

Consistently Wealthy

The list of CEO’s with the largest future payday has changed a bit for the first time in five years with Philip G. Satre of Harrah’s Entertainment Inc., and J. Terrence Lanni, of MGM/Mirage being the only familiar names. A. Lorne Weil, of Scientific Games completed the merging of Autotote, and Scientific Games to form a diverse and more powerful company, while the emergence of Penn National as a force in the industry has created a future fortune for Peter M. Carlino. The common thread for all the CEO’s in this category is that their Value Index rating is near 100 or better so there can be no question that they have earned their paydays

FORTUNES IN WAITING
(CEOS RANKED BY VALUE OF IN-THE-MONEY OPTIONS)

CEO

COMPANY

PAY RANK

VALUE OF
IN-THE-MONEY OPTIONS ($K) (3)

HVS Value Index

SATRE, Philip G.

Harrah's Entertainment

5

$33,991

99.84

WEIL, A. Lorne

Scientific Games Corp.

15

$18,625

118.86

CARLINO, Peter M.

Penn National

23

$14,654

124.56

LANNI, J. Terrence

MGM/Mirage

9

$13,600

105.32

RUBELI, Paul E.

Aztar Corporation

11

$12,634

114.26

 

 

 

 

 

(3) Value of in-the-money options includes both exercisable and unexercisable options

 

 

 

 

 

Source: HVS Executive Search

 

On the list of CEO’s with the greatest beneficial ownership of their companies, there has been no challenger to Mickey Arison since Steve Wynn sold Mirage Resorts. However Mr. Arison is also a consistent achiever in our Value Index rating with 95.87 this year, and 101.75 in last year’s survey. Like Mr. Arison, the other names on this list are synonymous with their companies

A PIECE OF THE ACTION
(CEOS RANKED BY VALUE OF STOCK BENEFICIALLY OWNED)1

CEO

COMPANY

PAY RANK

VALUE OF BENEFICIAL OWNERSHIP ($MM)

HVS Value Index

ARISON, Micky

Carnival

3

$6,387

95.87

NEILSEN, Craig H.

Ameristar Casinos

28

$375

186.24

NICASTRO,Louis J.

WMS Industries, Inc

1

$193

98.26

MATTHEWSON, Charles*

International Game Technology

19

$177

111.12

BOYD, William S.

Boyd Gaming Corporation

7

$162

94.61

 

 

 

 

 

* no longer CEO

 

 

 

 

 

1 The value of beneficial ownership is the number of shares owned by the CEO multiplied by the share price on Dec. 31st

 

 

 

 

 

Source: HVS Executive Search

The list of top gaming salary earners is a model of consistency. The only name on this list that was not on it a year ago is that of Robert M. Fell of Youbet.com Inc. He is also the only member of the group to have achieved an HVS Value Index of less than 93.7.

 

TOP GAMING SALARIES
(CEOS RANKED BY SALARY)

CEO

COMPANY

PAY RANK

SALARY ($K)

HVS Value Index

TRUMP, Donald J.

Trump Hotels & Casino Resorts

6

$1,500

93.70

FELL, Robert M.

Youbet.com, Inc.

16

$1,286

83.78

SATRE, Philip G.

Harrah's Entertainment, Inc.

5

$1,200

99.84

FERTITTA, III, Frank J.

Station Casinos, Inc.

2

$1,144

99.79

BOYD, William S.

Boyd Gaming Corporation

7

$1,100

94.61

 

 

 

 

 

Source: HVS Executive Search

Over the last two years we have witnessed a trend towards very lucrative bonus payments, which has leveled off this year. Not that the top bonus payments in gaming could be considered meager, but the average bonus in the top five CEO’S this year was $1,255,600, as compared to last years average of $1,556,000. Four of the five top bonus earners were on this list last year, and have value index ratings that indicate their bonuses were deserved. The only newcomer to this list, James Perry of Argosy Gaming with an HVS Value Index of 121.25 is certainly earning his bonus.

Philip G. Satre, and Mickey Arison are the only CEO’s to repeat on this year’s list of top stock incentive awards, and they have been on the list for the last three years. This year’s top stock awards are substantially less than a year ago also (see table, Top Stock Incentives). While last years top five in this category earned a total of $39,762,000, or $7,952,400 per CEO, this year’s group was awarded $21,123,000, or an average of $4,224,600 per person.

TOP STOCK INCENTIVES
(CEOS RANKED BY VALUE OF STOCK OPTION GRANTS IN 2001)

CEO

COMPANY

PAY RANK

VALUE OF STOCK GRANTS ($K) (2)

HVS Value Index

FERTITTA, III, Frank J.

Station Casinos, Inc.

2

$6,112

99.79

ARISON, Micky

Carnival

3

$4,696

95.87

SATRE, Philip G.

Harrah's Entertainment, Inc.

5

$4,430

99.84

NICASTRO, Louis J.*

WMS Industries, Inc.

1

$4,243

98.26

BOYD, William S.

Boyd Gaming Corporation

7

$1,642

94.61

 

 

 

 

 

* No longer CEO

 

 

 

 

 

(2) Value of stock grants calculated using Black-Scholes Valuation Model

 

 

 

 

 

Source: HVS Executive Search

On Paying for Performance

It appears that many gaming board of directors are getting the message; its not the size of a CEO’s paycheck, its whether they earn it or not. Linking CEO pay to company performance is the most appropriate way to link management and shareholders interests. Consider that in our last two surveys, only one of the top 20 highest paid CEO’s had a value index below 90. The gaming industry has been quite resilient, which is a testament to strong leadership and a willingness to put your money where your mouth is. We also believe that a balanced scorecard is necessary in determining executive pay. Abuse can occur when company executives focus on only one financial measure (i.e. Earnings Per Share, EBITDA, or stock price). The wise companies are adopting a more balanced approach that can ward off conflicts of interest like those that brought down Enron, Adelphia and WorldCom.

BONUSES BABIES
(CEOS RANKED BY BONUS)

CEO

COMPANY

PAY RANK

BONUS ($K)

HVS Value Index

ARISON, Micky

Carnival

3

$1,675

95.87

LANNI, J. Terrence

MGM/Mirage

9

$1,350

105.32

MATTHEWSON, Charles

International Game Technology

19

$1,300

111.12

NICASTRO, Louis J.*

WMS Industries, Inc.

1

$1,023

98.26

PERRY, James B.

Argosy Gaming

4

$930

121.25

 

 

 

 

 

* No longer CEO

 

 

 

 

 

SOURCE: HVS Executive Search

Reprinted with the permission of IGW

Keith Kefen
President
Stephen Goebel
Vice President 

HVS Executive Search
372 Willis Avenue
Mineola, NY  11501
516-248-8828 Ext. 220
516-742-1905

 

U.S. Carlson Hotels to expand in Asia

Jjjj Press   Carlson Hotels Worldwide of the United States plans to open a Regent International Hotel in Tokyo as part of a plan to triple its operations in the Asia-Pacific region in five years, a senior company official said Tuesday.

The major hotel chain operator plans to boost the number of its hotel and resort facilities in the region to 100 in five years from the present 37, Paul Kirwin, president of Carlson Hotels Asia Pacific, told a press conference here.

Carlson Hotels operates a total of 815 hotels in 63 countries, including top-class Regent International hotels, luxury Radisson hotels and medium-class Country Inns and Suites.

In Japan, it runs Radisson hotels in Tokyo and Osaka, as well as at the New Tokyo International Airport at Narita.

Under its latest plan, Carlson Hotels plans to open Regent International hotels in more than 10 major Asia-Pacific cities, including Tokyo, Seoul, Hong Kong, Shanghai, New Delhi and Sydney.

It also plans to open Country Inns and Suites hotels in Japan, China and Australia

10,000-Room, $ 5 Billion Luxury Mega Resort Casino Unveiled in Las Vegas
 

Business Wire   -  Creator Michael R. Henderson today unveiled his concept for a 250-acre Mega Resort complex called "Moon". The concept is designed to be a 10,000-room, five-star, five-diamond luxury resort like nothing else on planet earth.

"Moon", the largest and most expensive Casino Resort ever contemplated, is envisaged as being a technological and environmental masterpiece that will transport guests to the earth's closest celestial partner.

Henderson assembled a talented team of professionals and spent the last five years bringing his dream to life. Moon Resort and Casino will be an escape into the future with hundreds of attractions including a giant lunar-themed aquatic center, exclusive shopping complex, terrestrial biosphere, moon buggy rides, and its own International Space Station.

Nestled between the hotel's dramatic wings is the centerpiece of the Resort, the Moon itself, towering over 350 feet and housing the world's largest casino.

"Wherever a world class global developer decides to build "Moon", it will instantly become the destination everyone who travels simply has to see," said Michael R. Henderson, the Irish born, Canadian creator of Moon.

South Africa Tops Competitors for Tourism Growth
 
Business Day   -  SA HAS emerged unscathed from the post-September 11 tourism slowdown, with foreign tourist arrivals increasing 7,2% in the first seven months compared with last year.

Environmental Affairs and Tourism Minister Valli Moosa says SA remained "one of the only tourism growth markets in the world" and this year would be a "bumper year" for tourism. The industry had predicted a 0,3% growth for the period.

Tourist arrivals climbed 236314 to 3,5-million for the year up to July.

Travellers from Europe increased 16,2%, while the UK remained the biggest growth market with tourist arrivals rising 19,4% compared with last year.

Moeketsi Mosola, the chief operating officer for SA Tourism, said its "aggressive marketing" over the past three years and the devaluation of the rand last year were some of the factors that had paid off in attracting foreign visitors to the country.

He said the tourism industry, including provincial government departments, were now "singing one song" when it came to the branding of SA.

SA's nonpartisan view in the "terrorism debate" following the attack on the US had also played a balancing role, with SA seen as a safe destination, said Mosola.

The country was now leading its competitors Australia, Thailand, Brazil, Kenya and Morocco as the top tourist destination in terms of growth.

Mosola said there were fears that the recovery in global tourism might face another setback after this week's bomb blasts in Bali that killed an estimated 200 people.

SA Tourism was assessing the affect of the blast on tourism numbers in the country and would only release its findings next month.

Mosola said SA Tourism was also "taking a cautious stance" on launching its marketing campaign in the US. With an impending war in Iraq, the marketing drive may be postponed.

The number of US tourists increased 2,7% from January to July compared with last year. Tourists from other parts of Africa also flocked to SA, with tourist arrivals increasing 5,8%.

Domestic tourism remained the biggest share of the tourism market, contributing 63%.

"Things are most definitely looking set for a bumper year. These statistics vindicate our hard-nosed approach to international marketing," said Mosola.

 



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