American, British and Chinese travellers prioritise trip activities

Expedia Media Solutions releases generational data on behaviours, influences and shopping habits of travellers in China, the U.K., and U.S.

Marriott Rewards launches program catering to Chinese travelers

'Li Yu' makes overseas feel just like home with one-to-one service over WeChat, Mandarin-speaking staff, and specially prepared food and drink.

Hoteliers need to change their perceptions of Chinese travellers

Perceptions of Chinese travellers wanting only Chinese breakfasts and Mandarin translations are out dated and the industry needs to develop new products and marketing strategies for the far more sophisticated Chinese traveller of today.

AccorHotels revamps ‘Optimum Service Standards’ program to accommodate Chinese visitors to Australia

The 'Hao Ke Ya Gao' program encompasses translated welcome kits and maps in Mandarin, UnionPay, Chinese newspapers, television channels, electrical adaptors, menu items and teas, as well as twin room configurations and internet access with a simplified Chinese character map.

Millennials and affluent travellers fuel 20 per cent growth in Chinese outbound travellers

To benefit from this strong growth, hoteliers should meet the needs of Chinese travellers with free Wi-Fi and Chinese-speaking staff.

4 Chinese travel trends you need to know

The reason Chinese travelers are so influential is because they’re embarking on more international trips than ever before, with more disposable income than ever before, and spending more than foreign tourists – yes, than ever before.